X Factor finalists all get Nokia Lumia 800s

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Nokia's marketing for the Lumia 800 kicked into overdrive this week - the latest stunt is presenting all the X Factor (a popular talent show) finalists with the phone, neatly recorded here in video form on 'Finalist Cam', embedded below. Very nicely done - we haven't seen Nokia going after the young and aspirational market like this before, with a high end phone - ever?


Source / Credit: Win Rumours