The client will work with existing Socialcast communities, rather than have the ability to start one up on the handset. In that sense it's a user-client app, rather than one that has the ability to completely manage a full community on Socialcast, but as that would be a rarely used management function, sticking to the regular user in this client is probably a good idea.
Apart from being a useful piece of software that is already popular on iOS and Android, Socialcast for Windows Phone 8 continues the platform's march into business and enterprise territory. With the BlackBerry 10 platform not offering the flexibility or meeting the needs of many, Windows Phone needs to capture these users both at the individual level and the corporate level as it looks to expand market share and presence.
Anyway, back to Socialcast. Here's the notes from the app directory listing:
Socialcast brings social networking to the enterprise, offering people a better way to work. Connect with coworkers, find information, work on projects, and focus on the things that matter.
The app allows you to:
- See what your coworkers and teammates are up to
- Share updates, photos, and documents
- Structure communication with select groups of people
And the client is a free download via the AAWP App Directory.