So what's the aim of Social Medea Week? As explained on the Social Media Week website:
Social Media Week is a worldwide event exploring the social, cultural and economic impact of social media. Our mission is to help people and organizations connect through collaboration, learning and the sharing of ideas and information.
Social Media Week achieves its mission of helping people and organizations connect through collaboration, learning and the sharing of ideas by focusing on three core areas: Collaboration, Content and Conversation.
As described by the app's developers, Crowdcentric, features of the Windows Phone app include:
- Favorite Events, Speakers & Venues - Track and add to your profile the events, speakers, and venues that matter most to you.
- Register for Events - Log-in to your SMW account to register for events and access your personal schedule.
- Connect to Content & SMW RealTime - Monitor Twitter feeds and stats, Facebook pages, and blogs for all the latest news and SMW-related conversations.
- Live video feeds - View live SMW events videos from across the globe.
In other words, the app is a one stop shop for connecting to, keeping track of, and getting the most out of Social Media Week. It's the essential mobile companion for a conference that, by its very nature, is spread out over, not only multiple cities, but multiple venues.
Social Media Week: Official Mobile App, is proudly powered by Nokia. Explore the entire event schedule in all of the participating September 2012 SMW cities:
Barcelona, Berlin, Bogotá, Chicago, Glasgow, Hong Kong, Jeddah, London, Los Angeles, Seoul Sao Paulo, Shanghai, Torino, Vancouver.
The Social Media Week app can be downloaded from the Windows Phone Marketplace for free.